Do you not install Web Deploy from the Web Platform Installer?
Updated by Brady Stroud [SSW] 1 year ago. See history
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You should not Install Web Deploy from the Web Platform Installer, but instead download the installation from the IIS website (http://www.iis.net/downloads/microsoft/web-deploy).
The reason for this is that the Web Platform Installer does not install all of the components required for continuous deployment, but the downloaded package does.
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More information on this issue here: Don't Install Web Deployment Tool using the Web Platform Installer

❌ Figure: Bad Example - Installing Web Deploy from the Web Platform Installer does not install all the components required for continuous deployment

✅ Figure: Good Example - Install Web Deploy 3.0 by downloading the package from http://www.iis.net/downloads/microsoft/web-deploy
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