Do you use a consistent phone message?

✅ Reinforces a professional image when clients call you
✅ A quick, subtle and easy way to promote the SSW brand
✅ Free!
❌ May not be appropriate for some employees (e.g. part-timers and/or those with other business interests)
❌ Voice mail is often just a black hole that's rarely checked

"Hi, you've reached Cameron Shaw from SSW. If you could leave your name, number and a short message I'll get back to you as soon as I can. Thanks!"

❌ Figure: Bad example (and [how it sounds](https://www.ssw.com.au/ssw/Standards/Rules/sounds/PhoneMessage.wav))

"Hi, you've reached Adam Cogan from SSW. I don't use voice mail, so please send an SMS. Thanks!"

✅ Figure: Good example (and [how it sounds](https://github.com/SSWConsulting/SSW.Rules.Content/blob/main/rules/consistent-phone-message/adam_cogan_answering_message.m4a?raw=true))